Does Social Media Companies Like Twitter Inc (NYSE:TWTR) Need <b>...</b>

The concerns about the valuation of current day’s social media giants have set in. Fears are floating around that market correction may take over the boom and then expose social media to a harsh reality check which could very well be the need of the hour. Twitter Inc (NYSE:TWTR) is one such social media behemoth which is not all too immune to such reality checks.

The microblogging pioneer was exposed to a harsh reality when Marc Faber who is a well known market expert blatantly put down the stocks and the meteoric rise of the social media as a mere passing phenomenon rather than a boom. Faber mentioned this in the weekend edition of Baron’s Roundtable.

Faber has often taken bearish stances when it comes to stocks but this time it seems all too real even for him as the return on the stock is touted to be at 75-100 times the investment. Experts had also pointed out that the stock would drastically change course since the downgrades that Twitter Inc made at the beginning of the year and this was just before Goldman Sachs and other firms had upgraded the stock for Twitter.

The Reality

The reality is that Twitter shares have come down to a value of under $58 from their peak value of around $75. Faber said that he looked stocks of Tesla, Netflix, Twitter and Facebook to name a few and said that they are good companies but they were grossly overpriced in the current scheme of things.

Shares for Twitter were down by around6.2% at the close of trading on the close of latest trading, this indicates a post IPO range to $74.73. This decline has become somewhat of a trend among social media companies with a few exceptions.

Twitter dwarfs the social media giants by far, companies like Facebook and LinkedIn compare diminutively as its valuation reaches 28 times its expected revenue from 2014. However twitter is sure to lose some money this year as the stock values for the company are way too high and exposed to sudden shorting out.

NYSE:TWTRTwitter IncTwitter Inc. (NYSE:TWTR)

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Social media helps police solve crimes

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School official criticizes social media misinformation

PIASA – Southwestern school officials say misinformation “was rampant” in social media during the lockdown at Southwestern High School/Middle School earlier this month.

Superintendent Brad Skertich told the School Board Tuesday that he is sending out a press release urging people to make sure they have accurate information when posting stories. A note was found on Dec. 6 at the Middle School and the personnel followed the protocol established by policy. Police and K-9 units were called and the school was searched. Contrary to reports no devices were found.

“The following Monday the lockdown was extended to include the whole district until Dec. 10,” Skertich told the board. “Whenever we go into a lockdown setting, law enforcement is involved to make sure we are doing everything right. That’s not like it was reported on social media.”

“It was in the paper. It’s bad enough on social media, but they didn’t need to make it worse,” Board Member Steve Reed said.

“Steps have been taken to correct this problem in the future,” Skertich responded. Skertich said he will send out a press release. “We’ll move on from this. We are here to educate kids. Safety will always be our number one protocol.”

Skertich said Wednesday the district issued statements and information during the lockdown, but the misinformation from social media was confusing. He urged people to use accurate information in their posts.

“The district released information but social media was rampant with misinformation,” said Skertich. Apparently those responsible have been located. Skertich would only say. “The situation has been resolved.”

In other action Tuesday the school board adopted the 2013 tax levy payable in 2014. The total levy based on an estimated EAV of $126,642,566 is $5,728,362 including the $1,062,520 bond and interest levy. The levy, exclusive of bonds, is $4,665,842 with a tax rate of $3.68. The levy is $136,811 higher than last year’s extensions or 2.45 percent higher. The owner of a $102,500 home will see school taxes go up by $36 a year if the EAV jumps 2.25 percent.

The board adopted a resolution to dispose of two unused tractors. The equipment will be used as a trade-in on a four wheel drive tractor with a bucket from Hargrave in Jerseyville for $13,000.

The board voted to seek bids for three summer projects but two of the projects depend on receiving a matching Energy Efficiency Grant. Bids are being secured to replace portions of the roof at the high school. If the district receives the grant the work will be completed over the summer. The senior corridor at the high school will also be remodeled in the energy grant application is successful. That work includes new lockers, ceiling tiles and doors but the board will not do the project if the roof over the hall is still leaking. A third project, replacement of tiles in the Middle School corridor and in the high school cafeteria received a grant last spring to offset the cost so that work will proceed if the bid is acceptable.

The district has not found a qualified candidate to replace the CTE teacher at the high school but it is asking the State Board of Education to approve a provisional license for a candidate. The vocational tech teacher requires special certification that based in part on hours worked in the professional world and on receiving a tech education certificate.

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Employment: social media profile

Over 90 per cent of employers say they check the social media profiles of candidates they are interviewing.

With LinkedIn being the social network most commonly used for professional purposes, it is vital that you are getting the most out of your profile if you are on the lookout for a new role.

Here are some key areas to consider for using your LinkedIn profile to your advantage:

Make yourself easy to find

Check that your profile is not set to private. Your LinkedIn profile should only say good things about you, so it is a good idea to make sure your profile is fully visible at all times.

Change your full settings so that your profile can be viewed by anyone who wants to see it – this way employers and recruiters will be able to find you easily.

Use a professional profile picture

LinkedIn statistics show that having a profile photo makes your profile 7 times more likely to be viewed in search results.

Choose a profile picture that shows you in a professional light Avoid using photographs from social events or holidays as this may be deemed unprofessional & give a potential employer a negative first impression.

Make your profile searchable

To increase your chances of appearing in LinkedIn search results, you should try to create a profile that is content rich.

This means completing all sections and including a full summary that gives an overview of your professional abilities. It is advised to populate your profile with accurate ‘keywords’ relating to your experience and skills.

Try to think about the kind of words that you want your profile to be searchable by – these may relate to your previous or current role, or the role that you are looking to secure.

Be positive

As with writing your CV you should always use positive language and try to represent all of your skills and professional experience to date. Focus on your achievements and the skills you have that are most relevant to the kind of role you are looking for.

Potential employers often look for LinkedIn profiles that mirror the CV’s of candidates they are interviewing. If there is something on your CV that is not on your profile or vice versa, an employer may start to wonder why.

Utilise LinkedIn Recommendations

Recommendations are essentially references or testimonials from your connections. These are a great way of backing up the highlights on your profile.

Recommending and endorsing contacts in your network is a good way to encourage them to reciprocate and to do the same for you.

Consider who in your network might be well placed to give you a recommendation; a former manager, a colleague, a client or a supplier.

The recommendations of your fellow professionals can be integral in telling an employer that all of the information on your profile is true and correct.

Review your profile

It is always wise to regularly review the content on your profile to keep it up to date with all of your skills and experience; if you haven’t updated your profile in the last year then the chances are you will have gained new experience that should be included in your profile.

LinkedIn profiles are ultimately a great selling tool; they can be instrumental in networking with contacts or potential employers; while job searching it certainly does pay to have a profile that is 100 per cent professional.

If you are starting your job hunt and do not have a LinkedIn profile, or have one you have not updated in a while, then I would strongly recommend considering how to get the most out of LinkedIn as a first step.

See my previous blogs on job searching, psychometric testing, video interviews and phone interviews for more help on the next step towards successful employment.

Mark Braund is the Chief Executive Officer of the InterQuest Group, one of the UK’s leading recruitment agencies specialising in the IT and Analytics sectors.

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Amy Poehler on Social Media: 'I Always Get My Feelings Hurt'

By Lee Hernandez

12/13/2013 at 10:15 AM EST

Amy Poehler won't be Tweeting, pinning or posting a selfie anytime soon.

"I'm not a real social media person. I'm not on Twitter," the Parks and Recreation star and Golden Globes cohost tells Paper Magazine for its holiday gift guide issue. She also notes that she finds people can be mean online – even when they don't intend to be.

"I try not to read too much online because I always get my feelings hurt, even if someone's flattering you," says Poehler.

"Like, somebody Tweeting, 'Call me crazy, but I think Amy Poehler's attractive.' And you're like, 'Okay? Thank you?' Or like someone writing, 'I'm gonna go out on a limb and say that I'd have sex with Amy Poehler.' "

The actress, now in her sixth season on her NBC sitcom, also claims no interest whatsoever in this year's hottest phenom.

"The amount of Instagram selfies seems crazy out-of-control," Poehler observes. "The idea of, 'This is my face and everyone needs to see it all the time,' is so far from the privacy that people used to seek. Now everyone acts the way '80s performance artists used to act. Everybody's Karen Finley. Everybody's like, 'This is my vagina! I'm gonna put s––– all over me and take pictures!' "

Poehler, 42, does admit that things have changed since she was growing up.

"You'd go to a party or a punk rock show and you'd have fun, and you'd bring a camera, and you'd take pictures, and those pictures would stay inside the camera," she says. "Pictures were an addition to the experience. Now the picture is the experience. If I'm hanging out with a friend, and they take a picture of me, it's like 'Ugh.' I mean, I hate looking at pictures of myself. It immediately takes me out of the experience."

As for the influence social media might have on sons Archie, 5, and Abel, 3 – whose father is her ex-husband, Will Arnett – Poehler says: "I'm terrified!"

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Marketing students create social media plan for community <b>...</b>

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14 Social Media Habits to Start in 2014

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A new year is the perfect time to start fresh, revamp and clean out. Social media managers have probably read a ton of articles on what their team is doing wrong here or how to avoid traps there, but I want to provide some practical tips that will make a difference. Things you can control.

These habits will help businesses' social media efforts stay organized, relevant and engaged in 2014:

Create a content schedule and share it with your team. Plan posts in advance using free online tools.Pose one question just for fun each week.Ask yourself, "would I share this post if I saw it in MY newsfeed?"Make "what's in it for me?" clear to your followers when launching a new campaign, offer or "click this" post.Make it a priority to answer customer complaints and questions in under two hours. It's expected now. Be your own competition: Don't compare your performance to other brands.Try new and different content every week -- don't get stuck in a rut. Your fans will let you know if they don't like something. Believe me.Research one hour each week for the latest social media trends and data. You will be able to make better decisions moving forward knowing the big picture info.Be different. Don't do what everyone else is doing. Make a statement by zigging when everyone else is zagging.Learn best practices and make them your own. Some great examples here.Be responsive, say something. It doesn't have to be a question or a complaint for you to respond to a follower's comment. It's all part of being approachable and real.Target content to the demographic you have instead of the demographic you wish you had.Look at monthly analytics and learn from them. Form strategies and to-do's. Don't report em' and forget em'. Give back to followers. Do something nice just because. You wouldn't be where you are without them.

What other social media habits would you add to this list?

Follow Lisa Parkin on Twitter: http://www.twitter.com/LisaMParkin

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